2025 Content Planner

Downloadable planner

I use Excel to write down key initiatives, and I’ve included a link that you can download and use when planning out your year. This is meant to be a “big picture” planner, and as you get into the day-to-day, you will want to use a weekly/daily planner to ensure content is getting published, updated, and shared to the proper channel.

How to use the yearly planner: 

  • You can download the planner by clicking this link and entering your email address. Then, you can download the Excel file to your computer. 
  • In Column A, write down significant moments/content themes. I've included some to get you started (e.g., Town Halls, Global meetings, Newsletters, Performance Updates, Holidays, etc.) 
  • For each month you know something is happening in your company, you will write that down in that corresponding column.   

Weekly / Daily planner:

  • We've also published a weekly/daily planner that you can use to document your editorial calendar. Download the template here
  • This planner should be used to track assets and deadlines and specifically which channel you will distribute the communication. 
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